WordPress website refresh.
Refresh an old WordPress / WooCommerce site: redesign, speed, and 301 redirects so SEO traffic doesn’t drop.
We modernise design, code, and structure: mobile UX, Core Web Vitals, content hierarchy, and a safe migration. Scoped price.
In short
- Redesign without SEO panic: URL map and 301s
- Speed, mobile UX, and Core Web Vitals
- Content structure for services and FAQ
- Quoted from the audit findings
- 24-month warranty on our work
When patching costs more than a redesign
If the theme is outdated, mobile suffers, editing is painful, or speed kills conversions, patching often costs more than a clear refresh project.
We start with an audit: what works, what to keep (URLs, content, SEO), and where a new architecture will pay off fastest.
301 redirects and Search Console after launch
We keep important URLs, set up redirects, and check forms, analytics, and indexing. Goal: visitors and Google find the same thing, with a better experience.
After launch we watch Search Console: 404s, indexing, key landing pages. If something drops, we fix it quickly.
Hierarchy, CTAs, and mobile UX (not just colours)
A refresh is not just “nicer colours”. Hierarchy, CTAs, phone readability, and clear paths to contact or cart.
If needed, we tidy content structure: service pages, FAQ, case studies, so SEO and sales work together.
Plugin debt, speed, and Woo checkout tests
Old themes and plugin piles are often why sites feel slow. We remove what isn’t used, keep what earns its place, and measure Core Web Vitals.
With WooCommerce the refresh is more sensitive: payments and shipping. So we test checkout before and after go-live.
Pricing from the audit findings, in stages
We start with the website audit, €200: what works, what is worth keeping, and where patching actually costs more. The quote follows the findings rather than a guess made before seeing the site.
We often work in stages: critical pages first, then catalogue or blog, so the business doesn’t stand still. Get in touch.
Includes
- Redesign and UX refresh
- WordPress / WooCommerce modernisation
- SEO-safe migration and 301 redirects
- Speed and Core Web Vitals improvement
- Content and structure cleanup
FAQ.
We plan 301 redirects and technical SEO. Short-term fluctuations are possible; the goal is to preserve and then improve visibility.
Yes. E.g. the homepage and contact pages, or a full design system. We agree scope after a short call.
Often a few weeks to a few months, depending on pages, products, and custom features. We state the timeline in the quote.
No. Most refreshes stay on the same domain. We only change domains when you have a separate reason.
24 months on the work we do, while 12 is the usual. If a bug of ours shows up in that time, we fix it free. The warranty does not cover WordPress and plugin updates, third-party changes, or edits you make yourselves. That is what maintenance is for.